✍🏻 Reflection: Why ELEWHITE Exists 🧩

I've recently been reflecting on why ELEWHITE exists.

If you were to ask me what sets ELEWHITE apart from other puzzle brands, I would say it’s the intention and care behind everything we do.

The world is not short of beautiful puzzles; we don’t exist just to add another one - that would be meaningless. Instead, we want to create something meaningful, something deeper - for you and for ourselves.

Believing in soulful connections.

Because of this purpose, we choose not to license pre-existing artwork just to make a puzzle. We believe that when an artwork is created from scratch, with intention and with you - our audience - in mind, it comes to life with a 'soul' and connects on a deeper level. That’s what we’re proud of.

Also because of this purpose, we’ve been able to attract like-minded artists - I’m deeply grateful. It’s beyond satisfying to work with talents who share the same passion, vision, and reason. Everything moves in harmony when the heart is in the right place.

If our work sparks a sense of connection, brings you comfort, warmth, or peace — then we’ve achieved what we set out to do.

In the fleeting spark of life, we strive to create something meaningful - for you and for ourselves.

With much love,

Yuan [Founder & Artist]